In a remarkable act of generosity, the 21-year-old star has donated $18 million back to the Indiana basketball program, a move aimed at improving facilities, supporting scholarships, and elevating future talent. Rice’s impact off the court didn’t stop there — he also contributed $4.8 million to a local orphanage, emphasizing his deep commitment to community upliftment.
“I’ve been blessed beyond measure,” Rice said in a statement. “This isn’t just about me — it’s about giving back to the people and programs that shaped me. Indiana believed in me, and it’s only right I help build a legacy for those coming next.”
The Powerade deal, which includes a national ad campaign, NIL activation, and branded community outreach programs, reflects Rice’s rising stardom in college basketball and his appeal beyond the court. Powerade executives praised his character, leadership, and inspiring comeback story following past health challenges.
Indiana head coach Mike Woodson lauded Rice’s contributions: “He’s not just a once-in-a-generation player, but a once-in-a-generation person. His generosity will echo for decades.”
Rice’s dual legacy of excellence in basketball and philanthropy cements him as not only a superstar athlete but a true role model. As he continues to lead the Hoosiers on the hardwood, fans now have even more reason to cheer for #11 — not just for what he does with the ball, but for what he gives back.
